Social Media Marketing Course
Video marketing on TikTok, Instagram Reels, and YouTube Shorts is so powerful because it’s:
- Short, sweet, and to the point. People are busy and have short attention spans, so they appreciate content that they can consume quickly.
- Authentic and relatable. People want to connect with brands and influencers that they feel are authentic and relatable.
- Viral-worthy. Hashtags, challenges, and trends can help your videos go viral and reach a wider audience.
In this 3-day course, you will learn how to identify types of video and written mediums. You will also be able to identify content niches that are relevant to your objectives and to set up and execute the content generation process for an online audience. Finally, you will learn how to analyze insights to continually improve the content creation process.
Learning Outcomes
Who Should Attend?
Individuals at different stages of their ceer are welcome to participate.
A Certificate of Completion will be awarded after the course.
You can be one of the following:
✓ A marketing professional who wants to use blogging and video for social media marketing
✓ Business owner/Entrepreneur who wants to better understand branding, and policies on social media platforms, create a sustainable content creation process
✓ Mid-career switch to Social Media Marketing
✓ Curious about how video platforms like TikTok, Instagram Reels, YouTube Shorts work
Course Fees
The fee for this 3-day, all-inclusive course SGD 1500.
The course will be held by our team of professional videographers at our Senses Production Studios.
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How to choose the best format and style for your online content
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Regulations to note before publishing your content
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How to write your scripts, equipment to use
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Create your videos & use CapCut for video editing
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How to identify and work with suitable influencers
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How to produce and manage high-quality content with ease & efficiency
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How to measure and improve your content performance and impact